Your manufacturing website is one of the most effective lead generating tools in your marketing arsenal. There are many different ways to increase website visitors, upping your visitor count doesn’t always equal sales. Visitor-to-lead conversion is the key to healthy business growth and should be at the forefront of your mind when creating or redesigning your website.…
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Every manufacturing website needs quality content to survive the competition in the digital world. One of the most effective ways to create content is through blogging. And you’ll have to come up with effective and engaging blog topics. According to statistics, businesses featuring blogs as a key part of their websites have a 434% better…
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Our manufacturing clients often ask us “what is SEO and why is it important?” Here we will outline exactly what SEO is and why it is important for your manufacturing website. This will enable a solid understanding of SEO and build foundational SEO knowledge. What is SEO? SEO stands for Search Engine Optimization. It refers to…
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Have you ever stumbled on a Manufacturer Website without any images? I bet not – unless you visited a website that has not been updated for the past 20 years or so. Images play an integral part in introducing a business, product or service on the web. Partnered with the right content, images can pass…
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SEO or search engine optimization is such an important aspect of any digital marketing efforts. We’ve already established how SEO is like a marathon, a long process with a totally worth it benefits. Now, we are moving on to the two major types of SEO – onsite and offsite optimization. Onsite vs offsite optimization –…
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Here at Driven Digital, we’ve always emphasized the importance of SEO (search engine optimization) to your manufacturing website. Achieving success in SEO is like winning in an Olympic event. You compete for the top spot to receive the highest price – increased conversions and sales. If compared to an Olympic event, SEO is a marathon,…
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Social media is changing the manufacturing industry in so many ways. You need to familiarize yourself with the ideal times to post if you want to utilize social media at its full capacity and get the most engagement on your posts. There is no guaranteed perfect time to post on social media, but several statistics…
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“I’m very highly educated. I know words, I have the best words. I have the best, but there is no better word than stupid. Right? There is none, there is none.” – Donald J. Trump Believe us, websites aren’t ranked at random on search engines. You and your people have to come up with an…
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“I would say communication would be a little bit less than an ‘A’ because I don’t think we’ve gotten the word out what we’ve done because I think we’re so busy getting it done that we’re not talking about it.” – Donald J. Trump Social media is huge! People, if your manufacturing company isn’t tweeting or…
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“I try to learn from the past, but I plan for the future by focusing exclusively on the present. That’s where the fun is.” – Donald J. Trump If you don’t have an interesting manufacturing website, you’re failing. Boring websites aren’t great–they don’t win. If the people hate how your website looks, they’re never going…
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